In the course of 25 years of experience in the broadcasting industry PersonaTEC has had the opportunity to gain first-hand experience in successfully dealing with the complex requirements of intellectual property management. In a globalized world these kinds of challenges become ever more relevant far beyond the media industry; as labor-intensive tasks are outsourced to the developing world, the efficient management of intellectual property becomes a key issue for all companies.

As the implementer of one the first and most comprehensive rights management systems which today efficiently manages more that 500,000 rights contracts, PersonaTEC has pioneered many techniques for the integration and automation of all business processes affected by rights issues.